Press kit

Soren Abildgaard is Executive Vice President and Chief Technology Officer at Avaya. Soren has more than two decades of experience in global software development and engineering at high-growth SaaS companies, with international experience leading cross-functional teams to create and bring software products to market.

He brings to Avaya his strong focus and deep expertise in delivering platforms and products that enable customers to design and deliver great digital experiences. Soren came to Avaya from Contentful where he was EVP of Engineering. Under his leadership, he scaled the Contentful Platform to service many of the world’s largest brands. He also served as EVP of Engineering at Zendesk, where his team enabled growth in excess of $1B. Prior to Zendesk, Soren was VP of Engineering at Adobe’s Advertising Cloud (through the acquisition of TubeMogul, where he led engineering). He has held senior product development positions at several companies including Autodesk and Microsoft.

Soren has a Master of Science in Engineering from Technical University in Denmark.

David Austin is Senior Vice President Corporate Development, Strategy and Alliances.  David is responsible for developing the company’s overall strategy for business operations and manages multiple strategic functions including corporate development, technology innovation and business alliances along with serving as Chief of Staff to the CEO.  David joined Avaya from Xeeva, Inc. a leader in cloud eProcurement, where he served as its Chief Operating Officer.  Previously, David worked in the advisory practice at PwC and prior to that he was co-founder of Contextware, Inc. an award winning business process and knowledge management software company.  He has held multiple management roles at Manugistics, Visteon and MCI Communications.   David earned his Bachelor of Arts in International Relations and Masters in International Business and Transactions both from George Mason University.

Marylou Maco is Chief Revenue and Customer Experience Officer at Avaya. She brings over 25 years of experience driving go–to–market strategy, sales channels, customer success, and field operations at high-growth software and cloud companies. Maco served as the Executive Vice President of Worldwide Sales and Field Operations at Genesys, where she led the GTM SaaS transformation over consecutive years of high growth. Under her leadership, the company grew revenues to greater than $1.9 billion, with year-over-year growth more than double the rate of prior fiscal years as the company completed its transition to becoming a cloud company.

Before Genesys, she served in several sales executive leadership positions, including at Anaplan, CogntiveScale, Hewlett Packard Enterprise, Oracle, and Cisco Systems.

Maco attended Penn State University, majoring in Management and Related Support Services.

Alan Masarek, who previously served as Avaya’s Chief Executive Officer for two years, now acts as an Advisor to the CEO. He brings with him over three decades of experience in software and cloud-based businesses.

Alan is an industry innovator with deep expertise in enterprise communications, information technology and business services. Prior to Avaya, he served as Chief Executive Officer and member of the Board of Directors of Vonage Holdings Corp. In this role, which he held from November 2014 to June 2020, Alan led the company through an era of transformation from a VoIP-based residential phone provider into a global enterprise cloud communications company. His leadership led a revitalization of Vonage’s culture, creating a talent-driven organization with a culture of agility, technology innovation and customer centricity.

Prior to Vonage, Alan served as Director, Chrome & Apps at Google, Inc. from June 2012 until October 2014, following Google’s acquisition of his prior company, Quickoffice, Inc. Alan was Co-founder and CEO of Quickoffice from June 2007 to June 2012. Under his leadership, Quickoffice became one of the world’s most widely used mobile productivity software solutions, engaging more than 26 million registered users at the time of Google’s purchase.

Alan earned his M.B.A., with Distinction, from Harvard Business School and his B.B.A., magna cum laude, from the University of Georgia.

Al Morales is the Chief Transformation Officer at Avaya. He brings more than 30 years of global leadership experience in finance, business transformation, controllership, pricing, contracting, and policy. Morales has successfully lead company-wide transformation programs focused on enabling business excellence and innovation. He has held leadership roles at organizations such as PwC, TD SYNNEX, Tech Data, AmerisourceBergen, and AT&T, and most recently served as the Chief Transformation Officer at automotive supplier Tenneco.

Al is a Certified Public Accountant and obtained his bachelor’s degree in accounting and master of science, taxation, from Florida International University.

Amy O’Keefe is the Executive Vice President and Chief Financial Officer at Avaya, bringing over 30 years of global financial experience and leadership to her role in private and public companies. Most recently, she was the CFO for WW International, Inc, better known as Weight Watchers, a publicly held weight management company.

Before WW, she held CFO positions for over a decade for several private-equity portfolio companies, mainly in the consumer products space and all needing transformational change to unlock value. For nearly half of her career, she held various executive roles at The Black & Decker Corporation, culminating into the CFO of the Worldwide Power Tools and Accessories Division. She began her career at Ernst & Young and is a long-inactive Certified Public Accountant.

Amy graduated Summa Cum Laude from Loyola University in Baltimore, Maryland. She and her daughter currently reside in New York, New York.