New app and other fan engagement technology creates world class immersive and social fan experience before, during and after the game
Santa Clara, Calif. – Tuesday, March 1, 2016 – San Jose Earthquakes fans attending the 2016 regular season opening game at Avaya Stadium this weekend will be able to get closer to the action than ever before, thanks to a new Avaya Stadium Mobile App for digital fan engagement. The app – along with other innovations powered by Avaya and new stadium amenities – will further enhance the game day experience at one of the most technologically advanced stadiums in the country.
Built using 100% Avaya technology, the Avaya Stadium Mobile App is available for free download now in the iTunes Store and Google Play. The data-driven app serves as a mobile destination for “everything Quakes” and provides a smart, digital experience before, during and after the game.
What Earthquakes fans can expect during Season 2 at Avaya Stadium:
· The new mobile app, which builds on some of the stadium’s significant technology upgrades unveiled last season, including the fan engagement wall – an attention-grabbing, large-scale digital installation displaying fans’ social updates and other content in real time.
· An enhanced online and social game day experience, including live polls and notifications for special offers; sweepstakes and more; Stadium information including maps, parking info, concessions and merchandise; Quakes Digital Player Cards, fan trivia and fun facts; An in-game social network allowing fans to chat and post directly to the stadium’s fan engagement wall; Customized social media streams; Ticket sales.
· High-bandwidth Wi-Fi service powered by Avaya, so that fans can stay connected without interruption, no matter the size of the day’s crowd.
· “Fanalytics,”or data analytics about fans’ interests and activities, to tailor future offerings. As the first Cloud-enabled stadium in the league, the Quakes continue to rely on cloud-based technology to implement new fan experiences faster and at less cost.
· Avaya Scopia videoconferencing technology, which is used to enable more immersive connections between coaches, players, business contacts, the media and fans. This builds onto the Earthquakes’ back office, where Avaya already powers a unified and highly personalized customer experience for the Quakes’ customer service and ticketing process using Avaya Aura Call Center Elite.
On top of the technology enhancements, the Quakes have added new fan engagement touch points including a gallery of scarves from 130 soccer clubs that add a splash of color from the global game, a revamped menu that includes 51 beers from around the world, and a refurbished Customer Service Center for fans who need assistance.
Quotes
“Fans in Silicon Valley expect more from their sports venues, and last season we scored big with our fans on innovation and engagement at the highest level. We’re looking forward to partnering with Avaya to deliver even more value this season and give fans a connected, social and immersive experience unlike any other.”
--Dave Kaval, president, San Jose Earthquakes
“Avaya and the San Jose Earthquakes are natural teammates – it’s a true partnership. We’re proud to have the opportunity to showcase how we help businesses of all types and sizes grow through better customer and team engagement. This season we’ll further demonstrate what our technology can do to help the best team in the league enhance the fan experience and grow their business. Go Quakes!”
--David Chavez, vice president, CTO Architecture & Consulting, Avaya
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About Avaya
Avaya is a leading provider of solutions that enable customer and team engagement across multiple channels and devices for better customer experience, increased productivity and enhanced financial performance. Its world-class contact center and unified communications technologies and services are available in a wide variety of flexible on-premises and cloud deployment options that seamlessly integrate with non-Avaya applications. The Avaya Engagement Environment enables third parties to create and customize business applications for competitive advantage. The Avaya fabric-based networking solutions help simplify and accelerate the deployment of business critical applications and services. For more information please visit www.avaya.com.
